California-based Princess Cruises has announced that the brand has teamed up with the NFL’s Los Angeles Rams.
As the Official Cruise Line Vacation Partner of the LA Rams, Princess Cruises will enhance Rams home games by combining the thrill of the game with the excitement of travel. Princess branding will activate during Rams games throughout SoFi Stadium on its iconic Infinity Screen.
The premium cruise brand has also sponsored a new Rams video series exploring Los Angeles with Rams players, and joined with the team to support local military families.
“Princess Cruises and the Rams are both legendary in Los Angeles for creating amazing experiences and appreciating their hometown including the passionate fans, local heroes, and the entire community,” said John Padgett, president of Princess Cruises. “It’s great for champions to unite to create even more excitement at the Rams House.”
Princess sponsoring new Rams series “We Love LA”
Princess Cruises is also the presenting sponsor of the Rams’ digital series “We Love LA.” Fans can follow Rams players around the city which both the Rams and Princess Cruises call home—from shopping with Quentin Lake, to golfing with Ernest Jones, to touring a Princess cruise ship docked at the Port of Los Angeles with Cobie Durant.
The partnership also includes unique content around the Bye Week featuring the Rams’ mascot “Rampage” and Princess Cruises.
“The Rams and Princess share in the same values of best-in-class guest experience and game-changing innovation,” said Jennifer Prince, Chief Commercial Officer of the Los Angeles Rams.
“We also both have deep roots in this region, with Princess as LA’s hometown cruise line and the Rams as LA’s original professional sports team. As we get ready to kick off the 2023 NFL season, we are thrilled to welcome Princess Cruises to our family of partners and are excited to team up to celebrate and give back to our community that we both call home,” Prince continued.
Princess and the Rams awarded free cruises to two military families
Both Princess Cruises and the Los Angeles Rams are dedicated to giving back to their communities. The organizations came together on August 1 at Rams Training Camp in Irvine, California to recognize Los Angeles-based Fisher House—demonstrating their commitment to the military and those who serve and have served.
Padgett presented Fisher House Foundation, which provides much-needed services and support to veterans and their families, with a $5,000 donation and awarded free cruises to two military families.
In addition, the Rams and their 2022 Salute To Service Award Nominee, offensive lineman Rob Havenstein, presented the two military families with tickets to their November 19 “Salute To Service” home game.
“Fisher House Foundation thanks Princess Cruises and the LA Rams for their support of our military, veterans, and their families,” said Ken Fisher, chairman and CEO of Fisher House Foundation.
“Fisher Houses are about building community, a mission that both organizations are dedicated to with their work in LA. We wish you all the best as you kick off this partnership and the season.”
More news about Princess Cruises
- Princess Cruises Announces 2026 World Cruise
- Princess Cruises Revises 2025 World Cruise Itineraries
- Princess Cruises Will Debut New Sanctuary Collection Aboard Sun Princess and Star Princess
- Delivery of Princess Cruises’ Star Princess Will Be Postponed, Nine Sailings Canceled
- Actor Hannah Waddingham Will Serve as Godmother of Sun Princess
- Sun Princess Sets Sail on Inaugural Voyage
What do you think about Princess’ partnership with the LA Rams? Let me know in the comments below!
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